Creator showcases a body razor during outdoor adventures

personal care product · short-form video

About this work

This short-form video montage highlights a body razor with a focus on its use after outdoor activities like hiking. The creative approach uses quick cuts between scenic natural environments and close-ups of the product, emphasizing its features and a call to action to purchase it at a retail store. The video format includes on-screen text and a split-screen effect.

Read the transcript

Traveling to film in incredible places means I always have to look my best. Never know when my director will need me to strip down and run into a body of water. Good thing Gillette sent me their new body razor to keep things smooth. Your face razor just isn't built to shave your body. After a full day's hike, things get sweaty and dusty and body hair holds onto odors all day. This is Gillette's first razor designed specifically for body hair and with its shower handle, it feels secure in my grip no matter how soapy things get. Felllas, you know this is a high-stakes game. There's no margin for error here and this is the safest I've felt while taking care of business and the cactus are the only prickles I have to watch out for on the way home because the Triple Protection System prevents ingrowns and irritation so I can focus on enjoying the trail. It's the new GilletteLabs Body Razor. Go grab yours at Walmart.

Created by

Brittany Alfieri

Work with Brittany