UGC Creator

nadjesdigitaljourney

I’m Nadjela, a UK-based UGC creator and psychology graduate specialising in social-first content that doesn’t feel like an ad. My approach combines consumer psychology with a very online sense of humour — creating…

nadjesdigitaljourney, UGC creator
4 work samples

About nadjesdigitaljourney

I’m Nadjela, a UK-based UGC creator and psychology graduate specialising in social-first content that doesn’t feel like an ad. My approach combines consumer psychology with a very online sense of humour — creating relatable, personality-led concepts designed to stop the scroll, hold attention and make products feel naturally part of content people would actually choose to watch. I create across beauty, skincare, lifestyle and travel, from polished product-led content to storytelling, voiceovers and slightly unhinged relatable concepts. I’m comfortable on camera, confident developing concepts from scratch, and particularly strong at finding the entertaining idea around a product rather than making the product the entire story. I understand that great UGC still needs to perform commercially, so I think beyond aesthetics — hooks, retention, relatability, product integration and the action a brand ultimately wants the viewer to take.

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