UGC Creator · Warwick, United Kingdom
Matt Rubas
Performance-minded UGC that feels native, not like an ad.
Selected work
Made by MattDJI Mic Mini 2: Unboxing and First Impressions for Content Creators
This video showcases the unboxing and initial thoughts on the DJI Mic Mini 2. I highlight the importance of good audio quality for content creation and demonstrates the product's compact size and potential for crisp vocal clarity. The video uses a direct-to-camera approach with close-ups of the product and its accessories.
My Embarrassingly Simple Solution to Drinking More Water
This video humorously reveals my realisation that the effort required to open a screw-top water bottle was preventing them from drinking enough. They showcase a Yeti bottle with a flip-top lid, highlighting its ease of use and ability to keep water cold, which they find encourages greater hydration. The creator uses a relatable, self-deprecating tone and a straightforward demonstration of the product's functionality.
POV: When Sunglasses Actually Look Good Online
Discovering sunglasses that live up to their online photos is a common struggle. This video showcases a pair that fits perfectly and offers excellent features like polarized, UV400, anti-scratch, and hydrophobic lenses. They are the ideal find for your next trip.
The "Jade Waterfall" Reed Diffuser That Everyone Asks About
Close-up of the "Jade Waterfall" reed diffuser, highlighting its unique scent and longevity. The video showcases the large 500ml bottle and its 32cm length, emphasizing its ability to fill a room with an 'incredible' and 'sweet' fragrance that isn't overpowering. I note that the diffuser has lasted six months, even in a sunny room, and encourages viewers to purchase one.
About Matt
I’m a UK-based UGC creator with 10+ years of experience in digital marketing and paid social. I create natural, engaging short-form content with the strategy behind it too, thinking about hooks, buyer motivation and what gives brands useful creative to test. I’m comfortable creating across lifestyle, fitness, fashion, home, tech, travel and more, and I’m particularly interested in working with brands that want content for both organic social and paid ads.
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