How Long Does It Take to Get UGC Videos from Billo?
Introduction As a brand marketer or DTC owner, you're likely in a constant race against time to push out fresh, high-converting creatives. You've heard of Billo as a go-to for affordable UGC videos, but the burning question is: how long will it actually take before you can start using those videos in your campaigns? The timeline for receiving user-generated content from Billo isn't just about the production itself, it's about how quickly you can integrate new creative into your paid social efforts to drive ROAS.
Billo UGC Video Timeline Billo's platform is designed to connect you with creators who can deliver UGC videos at a competitive starting price of $99 per video. Once you've posted a brief, the timeline to receive your video typically ranges from 7 to 14 days. This period includes the time it takes for creators to apply to your brief, for you to select a creator, and for the creator to produce the content. For example, a beauty brand looking to showcase a new skincare product might post a brief that attracts 10 to 15 applicants within the first 48 hours. After selecting a creator, it usually takes about 5 to 7 days for the video to be shot, edited, and delivered. However, timelines can extend, especially if your product requires shipping to the creator or if revisions are needed.
Factors Affecting Delivery Time Several factors can influence how fast you receive UGC videos from Billo:
- Creator Availability: Popular niches with high demand may see longer wait times for creators to apply. For instance, if you're in the tech gadget niche, expect more competition and potentially slower responses.
- Revision Requests: If the initial video doesnβt fully meet your brief, requesting changes can add an extra 2 to 3 days to your timeline.
- Product Complexity: Products that require more detailed demonstrations or have complex use cases will naturally take longer to film and edit.
- Geographic Location: If you're shipping products to creators, shipping times can vary significantly, especially for international delivery. U.S.-based brands can expect 3 to 5 days for domestic shipping.
Tips for Faster Delivery To expedite the process, consider these actionable tips:
- Be Clear in Your Brief: A well-detailed brief with specific guidelines and examples can reduce back-and-forth communication, speeding up the selection process.
- Select Creators Quickly: Monitor applications closely and make your selection as soon as possible. The faster you choose, the quicker the production can begin.
- Limit Revisions: Provide comprehensive feedback initially to minimize the need for multiple revision rounds. For instance, an apparel brand aiming for a quick turnaround should highlight key angles and shots they want in the initial brief. By doing so, they managed to cut their video production time from 10 days to just
Common Mistakes
- Vague Briefs: Creators struggle with unclear instructions, leading to delays. Avoid this by outlining exact requirements and desired outcomes.
- Delayed Feedback: Slow responses to creator questions can push timelines back. Set aside time daily to check and respond to updates.
- Overlooking Creator Portfolios: Not reviewing past work can lead to misalignments in style and expectations, necessitating additional revisions.
- Shipping Delays: Failing to account for shipping time when sending products can throw off the entire schedule. Always track and confirm delivery times.
- Ignoring Platform Notifications: Missing notifications about applications or delivery updates can stall the process. Keep notifications on or check the platform regularly.
- Over-Editing Requests: Asking for too many changes can frustrate creators and extend timelines. Prioritize essential edits only.
- Assuming All Creators Are Available: Not all creators can start immediately. Confirm availability before committing.