An Affiliate Program
That Pays for Itself
Roster recruits the creators, ships the product and tracks every code and link.You only pay on the sale.
7-day free trial · Cancel anytime
Trusted by 300+ DTC and agency teams
16%
Of US ecommerce runs on affiliates
$17B+
Global affiliate spend in 2026
10-20%
Typical creator commission
$0
Upfront cost per creator
Every order traced back
to the creator who sold it.
Roster issues them, Shopify orders attribute themselves, commission queues.
Affiliates
Shopify connected
Sevgi I.
Mackenzie D.
Kenji O.
Russka J.
Post the terms.
Motivated creators apply.
Publish the rate and the product. The creators who bite are already sold.
Mackenzie D.
Beauty · Lifestyle
Julia L.
Lifestyle · Skincare
Sahara R.
Beauty · Lifestyle
Carolina F.
Beauty · Skincare
Mackenzie D.
Beauty · Lifestyle
Julia L.
Lifestyle · Skincare
Sahara R.
Beauty · Lifestyle
Carolina F.
Beauty · Skincare
Claudia P.
Beauty · Fashion
Sevgi I.
Beauty · Skincare
Russka J.
Fashion · Lifestyle
Rosalia S.
Beauty · Fashion
Claudia P.
Beauty · Fashion
Sevgi I.
Beauty · Skincare
Russka J.
Fashion · Lifestyle
Rosalia S.
Beauty · Fashion
Ship the product.
Roster does the chasing.
Roster follows the carrier and nudges the creator the day it lands.
Shipments
PR kitsRosalia S.
UPS · 1Z84…
Mateo R.
USPS · 9400…
Claudia P.
FedEx · 7712…
Adam A.
UPS · 1Z19…
Commission terms and briefs,
written for you.
Rate, cookie window, exclusivity and FTC disclosure already in the contract.
Julia L.UGC Content Agreement
Brand: Your brand | Creator: Julia L.
1. Scope of work
Creator will produce two (2) TikTok videos, 30 to 45 seconds each, featuring the collagen powder.
2. Compensation
Brand shall pay Creator $450.00 USD upon approval of deliverables via Stripe.
3. Usage rights
Brand receives 12-month usage across paid social channels, including whitelisting.
Four ways to pay creators
out of revenue.
Mix codes, links and gifted product however you like. Attribution and payouts work the same across all of them.
Straight commission
Creators earn a cut of every order they drive. No fee, no retainer, no invoice until the sale clears.
Discount codes
Every creator gets their own code. Redemptions attribute themselves and the commission queues automatically.
Tracked affiliate links
Unique links per creator, with clicks, conversions and revenue landing in the same dashboard.
Gifting and seeding
Ship the product first, commission after. Roster tracks the parcel and starts the clock when it arrives.
Built for brands that
want the sale first.
If a $400 video that never converts hurts, move the spend to commission and let the creators carry the risk with you.
Subscription brands where one referral is worth twelve months of revenue
Shopify and Amazon sellers who want spend tied to orders, not to videos
Teams building an ambassador roster instead of a one-off campaign
Brands with tight CAC targets that cannot risk upfront creator fees
Why Roster
Marketplaces hand you the creators and the work. CRMs hand you a spreadsheet. Roster runs the campaign and hands you the ads.
 Roster |  |  |  | |
|---|---|---|---|---|
| Who runs the campaign | Roster. You approve. | You order and review | You manage creators | Your team, in a CRM |
| Finds and pitches creators for you | Partial | |||
| Vetted marketplace + 1M+ database | Marketplace only | Partial | Bring your own | |
| Briefs written and sent for you | Partial | |||
| Contracts, usage rights, FTC built in | Partial | |||
| Frame-level revisions | Partial | |||
| Creators paid on approval | Per video, upfront | Partial | Partial | |
| Post performance tracked automatically | Partial | |||
| Runs from Claude (MCP) | ||||
| Time to first ad | Days | 1-2 weeks | Weeks | Weeks |
| Comparison based on public product information. | Get Started |
Who runs the campaign
Finds and pitches creators for you
Vetted marketplace + 1M+ database
Briefs written and sent for you
Contracts, usage rights, FTC built in
Frame-level revisions
Creators paid on approval
Post performance tracked automatically
Runs from Claude (MCP)
Time to first ad
Creators promote your products with a unique code or tracked link and earn a commission on every order they drive. There is no fee per video, so you only pay once the sale lands.
Most brands land between 10% and 20% of order value. High-margin categories like supplements and digital products can push to 30%. The commission has to be worth the creator posting more than once.
Every creator gets their own discount code and tracked link. Shopify orders attribute themselves, and clicks, conversions and revenue per creator sit in one dashboard that refreshes automatically.
Yes. Ship the product, add a base fee if you want one, and stack commission on top. Roster tracks the parcel to the door and keeps the commission ledger separate from any flat payment.
Post the program as a campaign and motivated creators apply, or pitch straight into the 1M+ influencer database. Roster writes the outreach and ranks the applicants against your program terms.
Commissions accrue as orders attribute, and payouts queue on your schedule through Stripe. 1099s are handled, so nobody has to chase an invoice.
Roster recruits the affiliates, ships the product and attributes every sale. You approve the payouts.
7-day free trial · Cancel anytime